I begin by understanding your business, vision, and branding needs. Together, we outline the project scope, process, timeline, and budget.
I conduct thorough research on your industry, competitors, and target audience. I explore various branding strategies and discuss potential directions.
I define your brand’s unique value proposition, positioning statement, and key messaging. This step ensures that your brand stands out and communicates effectively with your target audience.
I brainstorm and sketch out initial concepts for your brand identity. This includes logo ideas, color schemes, typography, and overall visual style.
05 Visual Identity Design
I create detailed designs for your brand’s visual identity, including the logo, color palette, typography, and graphic elements.
I develop comprehensive brand guidelines that outline the correct usage of your brand elements. This includes guidelines for logo usage, color schemes, typography, imagery.
I design essential brand collateral such as business cards, letterheads, packaging, and other marketing materials. These items ensure that your brand identity is consistently represented in all touchpoints.
I review the branding materials with you, gather feedback, and make necessary refinements. This step ensures that the final brand identity aligns perfectly with your vision and objectives.
We prepare and deliver all the branding assets in the required formats. This includes digital files, brand guidelines, and any additional materials needed for implementation.